Brand Discovery, Creative treatment, About Us video, Carousel home page video, Social videos
Sydney-based bookkeepers, Numble, formally known as ‘Basic Bookkeepers’, wanted a complete business rebrand to overcome modern industry challenges, increase clients and to bring a breath of fresh air into their business of 20 years.
Starting from scratch, we went through our brand discovery process to determine Numble’s core values and visions to ultimately creating a brand new company name: Numble. We took the fun, bold and informed attitude of Numble across the entire campaign; producing branding, web direction and memorable content that pokes fun at how the bookkeeping industry is perceived for online and social, that relaunched with a bang.
Numble’s relaunch received an overwhelmingly positive response across the board. Our quirky creative strengthened the campaign with increased site traffic, relationships with clients and staff were reinvigorated and Numble gained a considerable development in clientele interest.